Snapchat has become an essential social media platform, especially among younger audiences. One of its most unique features is the Snapchat Score, a number tied to your username that reflects your activity on the platform. While many users have seen this number rise over time, few understand exactly how it works or how to improve it. This guide will walk you through what the Snapchat Score is, how it works, and strategies to raise it in 2025.
What is a Snapchat Score?
A Snapchat Score, also known as a Snap Score, represents your overall activity on Snapchat. According to Snapchat, it’s calculated using a “super-secret, special equation” that includes factors like the number of Snaps you’ve sent and received, the Stories you’ve posted, and other undisclosed elements.
Your Snap Score is more than just a random number next to your username—it’s a representation of your engagement on the platform. However, the exact formula remains unknown. It’s important to note that the Snap Score does not affect your ability to use Snapchat or unlock specific features.
How to Find Your Snapchat Score
Finding your Snapchat Score is simple:
- Open Snapchat and log into your account.
- Tap your profile icon in the top left corner.
- Under your username, you’ll see a number. This is your Snap Score.
- If you tap the Score, it will display two numbers: one showing the number of Snaps you’ve sent and the other the number of Snaps you’ve received.
This provides you with a quick overview of your activity.
How Does Snapchat Calculate Your Score?
Snapchat doesn’t publicly reveal the exact method for calculating Snap Scores, but several factors are known to contribute:
- Snaps Sent and Received: Each Snap you send or receive adds points to your Score. Sending Snaps to multiple friends at once may increase your Score faster.
- Posting Stories: Sharing content to your Story also adds to your Score.
- Engagement: Although Snapchat hasn’t specified, there’s speculation that your interaction with other features, such as Discover, may contribute to your Score.
- Streaks: Maintaining Snap Streaks, where you send Snaps to the same person daily, can significantly boost your Score.
Although Snapchat Score is “just for fun” with no monetary value, it can indicate how active you are on the platform.
Why Does Your Snap Score Matter?
Your Snap Score has no functional impact on your experience within Snapchat. It doesn’t unlock hidden features, offer rewards, or affect your account in any other meaningful way. However, some users take pride in their high Scores and use them as a competitive metric among friends.
For brands and influencers, a high Snap Score can demonstrate their activity and engagement on the platform, providing some credibility. For regular users, it’s simply a fun feature to keep track of.
How to Boost Your Snapchat Score
If you’re interested in increasing your Snapchat Score, there are several strategies to follow. These tips help you understand the direct activities that contribute to boosting your Score.
1. Send More Snaps
One of the easiest ways to increase your Snap Score is by sending more Snaps. For each Snap you send, you’ll receive a point. Sending Snaps to multiple friends simultaneously can increase your Score even faster. If you send a Snap to 10 friends, you’ll gain 10 points in one go.
How to Send Multiple Snaps at Once:
- Open Snapchat and take a picture or video.
- Tap the Send arrow.
- Select multiple friends from your contact list.
- Tap Send to send the Snap to all selected friends at once.
Each Snap counts individually, meaning this method allows you to gain more points in less time.
2. Open Snaps You Receive
Opening the Snaps you receive also contributes to your Score. Each unopened Snap is an opportunity to boost your Score by one point. Regularly checking and opening your Snaps is essential to maintain a steady rise in your Snap Score.
Steps to Open Snaps:
- Tap on the unopened Snap.
- View the Snap (video or photo).
Make sure you stay engaged with friends to consistently open and respond to their Snaps.
3. Post to Your Story Frequently
Every time you post something to your Snapchat Story, your Score increases. Stories are viewed by all of your friends, so regularly sharing updates, images, and videos can increase engagement and boost your Score. Both videos and images contribute equally, but videos may have an edge in engagement.
Steps to Add a Snap to Your Story:
- Capture an image or video.
- Tap Send and select My Story before tapping the final Send button.
Consistent posting will help build your Snap Score while also keeping your followers entertained.
4. Avoid Direct Messaging
Messages sent through Snapchat’s chat feature don’t contribute to your Snap Score. To maximize your points, focus on sending photos and videos instead of using direct messages. Engage with your friends by sharing Snaps rather than text-based conversations.
5. Re-engage After a Break
If you’ve been inactive on Snapchat for a while, the app may reward you with additional points when you return. Simply opening the app and sending a few Snaps after a long break can result in a score boost, allowing you to make up for lost time.
6. Add More Friends
Increasing your friend count on Snapchat can lead to more opportunities for sending and receiving Snaps. However, adding celebrities or influencers doesn’t contribute to your Score as much as adding regular friends.
How to Add Friends on Snapchat:
- Open Snapchat and tap the Add Friends icon.
- Add friends by username, contact list, or Snapcode.
- Start sending and receiving Snaps to boost your Score.
While adding more friends can help, it’s most effective if you actively engage with them.
7. Maintain Streaks
Snap Streaks occur when you and a friend send Snaps back and forth for consecutive days. The longer the streak, the higher your Snap Score. Streaks are a great way to increase your Score consistently, as daily engagement is rewarded.
Tips for Keeping a Streak Going:
- Send at least one Snap to your streak partner every 24 hours.
- Remind your friend to send Snaps as well to avoid breaking the streak.
- Look out for the hourglass emoji, which means time is running out to maintain the streak.
Streaks not only help your Score but also encourage ongoing engagement with your Snapchat friends.
Snapchat Score: Important Facts and Myths
1. Does the Snap Score Ever Decrease?
No, your Snap Score cannot decrease. It only goes up as you engage more with the platform. Even if you take a long break from Snapchat, your Score will remain the same. The only way to increase your Score is by being active and sending Snaps.
2. Are There Benefits to Having a High Snap Score?
Unfortunately, there are no tangible benefits to having a high Snap Score. It doesn’t unlock features, increase account privileges, or grant rewards. However, for influencers and brands, a higher Score can signal credibility and engagement.
3. Can You Cheat to Increase Your Snap Score?
No legitimate third-party apps can increase your Snap Score. Apps or websites that claim to boost your Score violate Snapchat’s terms of service and may result in your account being banned. The only way to increase your Score is through legitimate activity within the app.
4. How Fast Does Your Snap Score Increase?
Your Score increases every time you send or receive a Snap. You’ll get one point for every Snap you send, regardless of the number of friends you send it to. However, if you don’t use Snapchat for a while and then send a Snap, you may notice a larger boost.
How to Check Your Friends’ Snap Scores
If you’re curious about your friends’ Snap Scores, you can check them by following these steps:
- Open Snapchat and go to your Friends List.
- Select a friend’s Bitmoji to open their profile.
- Their Snap Score will appear next to their username.
Comparing Snap Scores can be a fun way to engage in friendly competition with your friends.
Final Thoughts on Snapchat Score in 2025
Snapchat Score remains one of the more interesting and unique aspects of the platform. While it has no practical value, it can be a fun metric to track your activity and engagement on the app. By sending more Snaps, maintaining streaks, and posting to your Story, you can easily increase your Score. Although having a high Score won’t unlock any new features or rewards, it can be an indicator of your presence and involvement in the Snapchat community.
To avoid any potential pitfalls, stay away from any services that promise to artificially boost your Snap Score. These are against Snapchat’s policies and can lead to penalties or account suspension.
If you’re a regular user, influencer, or brand, keeping an eye on your Snap Score can help you monitor your engagement levels. But ultimately, Snapchat is about having fun, sharing moments, and connecting with friends—not just about the numbers.
FAQs About Snapchat Score
How does Snapchat calculate your Score?
Snapchat calculates your Score based on the number of Snaps you’ve sent and received, Stories you’ve posted, and possibly other factors like Discover usage and streaks.
Can Snap Scores go down?
No, your Snap Score will never decrease. It only increases as you send and receive Snaps or engage with the platform.
Does chatting affect your Snap Score?
No, sending text messages through Snapchat’s chat feature doesn’t affect your Snap Score. Only Snaps, videos, and Stories contribute to your Score.
How can you boost your Snap Score quickly?
To boost your Snap Score quickly, send Snaps to multiple friends at once, post more Stories, and maintain Snap Streaks with your friends.
Is there a way to hack or cheat to increase Snap Score?
No, there’s no legitimate way to cheat or hack to increase your Snap Score. Any service that claims to do so is against Snapchat’s terms of service and could result in your account being banned.
