Measure Studio:
Are you an influencer, brand, or agency looking for a tool that can provide you with analytics of different social media platforms? In recent years, there has been a huge rise in the popularity of digital publishing. Platforms such as Facebook, Twitter, Instagram, and YouTube are home to millions of digital content creators. Being aware of content performance across platforms is very useful for understanding how to improve your content strategy. Still, it can be time-consuming and confusing to juggle data from multiple platforms.
If you’re looking for the best social media analytics solution, look no further. We bring you Measure Studio. In this review, we will take a deep dive into Measure Studio’sfeatures and functionality and determine whether it’s worth using or not.
What is Measure Studio?
Measure Studio is a web app that provides content analytics and social media data intelligence. It basically imports all of the data of all your social media profiles and centralizes it in one easy-to-use location. This makes it faster and simpler to view data and what content is doing well, and what needs improving.
This web app is excellent for brands, agencies, influencers, and digital publishers. They currently support all the major platforms, such as Instagram, Twitter, Facebook, and YouTube. More platforms are coming soon, including TikTok.
Platforms:
There are four platforms supported by Measure Studio:
- YouTube
If you are an influencer or manage a brand, then you can easily supercharge your Instagram insights with features you won’t find in free platform analytics, including:
- Hourly Data
- Comparisons
- Grouping
- Automated Benchmarking
This is an amazing web app that can help an influencer or a brand to check their progress and to see how well their content is doing at the moment.
- Centralized Data
Measure Studio provides you with a single place in which all of your accounts are present. Data from all of your accounts are aggregated in one place. You also don’t need to switch between profiles or share logins. Even if your posts/stories get deleted on Instagram, Twitter, Facebook, etc., you can still get them on Measure Studio.
- Benchmarking Posts & Stories
You can benchmark each of your accounts to determine how your content is performing. This includes all post types like images, videos, stories, etc.
- Analyzing Performance
Platforms like Facebook, Instagram, etc., also provide free analytics tools, but those are limited in their functionality. Using Measure Studio will allow you to track the daily performance of all of your accounts. If you take the example of YouTube, Measure Studio provides you complete information of the content with every single metric. So, you can have a better idea of how your video did in terms of reach and popularity.
- Comparisons
One great thing about Measure Studio is that it allows you to compare your content with the previous one in full detail. On YouTube, you can make a head-to-head comparison of multiple videos at one time and even create groups of multiples videos. The same goes for Twitter, as you can compare new and old tweets and compare the performance difference.
- Filtering
Measure Studio also provides you with the option of filtering posts as well. In this way, you can easily search your entire library of posts and check out their performance.
- Business Type
Measure Studio is not only made for influencers but for Brands, Publishers and agencies as well. Same as influencers, you can check the performance of all of your posts on the above-mentioned social media platforms. The performance metrics will help brands and agencies to organize their teams in a better way so that they can come up with more interesting content. So, if you are from a different business type, Measure Studio is still instrumental due to its amazing features.
Features:
Some of the best features of Measure Studio are:
- Measuring Performance
The best feature of Measure Studio is, without a doubt, its ability to measure the performance of one post with a prior one. Using that data, you can plan your content more carefully in the future.
- Comparing Content
You can easily compare posts or groups of posts. This allows you to check your performance from your earlier ones and whether or not you’ve improved.
- Grouping
If you have multiple accounts on a platform, you can easily group all of the posts/videos into a single place. This organizes posts/videos from all of your accounts and provides detailed reporting as well.
- Data Sharing
Once you’ve securely authorized Measure Studio to pull your data on your behalf (this doesn’t require your username or password), you can easily export all of the data from anywhere.
- Easy Access Anywhere
You don’t need to install an app to use Measure Studio. It is a web-based application, so the only thing that you need is a browser. It’s fully mobile responsive, so you can easily use it from your phone.
- Read-Only Data
Measure Studio’s access to your data is so they can’t edit your account, publish on your behalf, or interact with your audience. You are the only person that has control over your account.
- Security
You get the best security when using Measure Studio as they don’t keep save your social logins. So, in this way, you can rest assured that only you have access to your accounts. Further, they have standard security features such as end-to-end encryption, two-factor authentication, device access reports, and team permissions.
- Full Control
In the end, you are the only person that has control over all of the data. So, you can easily delete your Measure Studio account and revoke access.
Benefits:
- Simplified Process
- Detailed Analytics
- Multi-Platform Support
- Web-Based App
- Easy to Use
- Full Control Over Data
- Intuitive User Interface
Drawbacks:
- No Real-Time Alerts
Pricing:
There are four pricing plans offered by Measure Studio. All plans are available on a month-to-month basis or paid annually upfront at a 20% discount.
- Solo – $15/month
- Squad – $100/month
- Business – $500/month
- Enterprise – Contact Measure Studio
You get a 14-day free trial on all of the plans, which are really useful for checking Measure Studio’s effectiveness.
Final Verdict:
Do we recommend Measure Studio? Yes, we totally recommend Measure Studio. They are bringing some amazing features to the table. They support four of the biggest social platforms in the world. You get detailed analytics of all of your accounts, whether on YouTube, Instagram, Twitter, or Facebook. There is also the capability of comparing posts with the previous ones so that you can determine your progress. They use a web app which makes it easier to access as you only need internet and a browser.
There are varied pricing plans available that are beneficial for a solo person and even big brands. Overall, if you are looking for analytics software for your social media platforms, Measure Studio is definitely one of the best.
